Love it or hate it, get ready for more “Gucci Gucci” in your life. Kreayshawn, an unsuspecting tattooed-and-pierce 21-year-old white girl from Oakland, just signed with Columbia Records.

Columbia will release her viral single “Gucci Gucci” at online retailers on Tuesday and a full-length release is scheduled for later this year. No details were released on the amount of the contract, but a recent Internet rumor first reported by MissInfo.tv claimed it was worth $1 million.

Since it’s release on YouTube on May 16th, the video for the single was viewed 2.2 million times, earning her attention from national media outlets and face time with Snoop Dogg.

Get caught up with our recent review of her live debut at SOM.

What do you think? Is this the future of hip hop?