Artist Owned and Run, True Art Tattoo was established in 1999 as Santa Cruz's coolest and strongest tattoo shop around.we have kept that integrity and commitment to professional and clean tattooing. Known for Solid ,Bright and Bold tattooing. We are Friendly artists who dont mind spending the extra time to make sure you get a great tattoo. Come check us out and see whats new in one of Santa Cruz's oldest tattoo shops. We also do body piercing and our piercer has over 20 years peircing Santa Cruz locals. Thanks for checking us out!!!