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Wed October 30, 2019

'Secrets of Sand Hill Road' With Author and VC Partner Scott Kupor

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If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That is where you will find the biggest names in venture capital, including VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor is managing partner.

Whether you are trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think.

In "Secrets of Sand Hill Road," Kupor explains how VCs decide where and how much to invest and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. He covers:

- Why most VCs typically invest in only one startup in a given business category
- Why the skill you need most when raising venture capital is the ability to tell a compelling story
- How to handle a "down round," when startups have to raise funds at a lower valuation then previously
- What to do when VCs get too entangled in the day-to-day operations of the business
- Why you need to build relationships with potential acquirers long before you decide to sell

Filled with Kupor's firsthand experiences, insider advice and practical takeaways, "Secrets of Sand Hill Road" is the guide every entrepreneur needs to turn their startup into the next unicorn.

Michael Krasny, PhD, who has been in broadcast journalism since 1983, will moderate the event. He taught at San Francisco State University, the University of San Francisco and the University of California, as well as the Fulbright International Institutes. Krasny has interviewed many of the world's leading political, cultural, literary, science and technology figures, as well as major figures from the world of entertainment. He is the author of a number of books and recipient of many awards and honors.

$40 Ticket and book bundle (prior to event only) | $30 General Public (ticket only) | $25 Members and J-Pass holders (ticket only).

Presented by The Oshman Family JCC
If Silicon Valley is the greatest wealth-generating machine in the world, Sand Hill Road is its humming engine. That is where you will find the biggest names in venture capital, including VC firm Andreessen Horowitz, where lawyer-turned-entrepreneur-turned-VC Scott Kupor is managing partner.

Whether you are trying to get a new company off the ground or scale an existing business to the next level, you need to understand how VCs think.

In "Secrets of Sand Hill Road," Kupor explains how VCs decide where and how much to invest and how entrepreneurs can get the best possible deal and make the most of their relationships with VCs. He covers:

- Why most VCs typically invest in only one startup in a given business category
- Why the skill you need most when raising venture capital is the ability to tell a compelling story
- How to handle a "down round," when startups have to raise funds at a lower valuation then previously
- What to do when VCs get too entangled in the day-to-day operations of the business
- Why you need to build relationships with potential acquirers long before you decide to sell

Filled with Kupor's firsthand experiences, insider advice and practical takeaways, "Secrets of Sand Hill Road" is the guide every entrepreneur needs to turn their startup into the next unicorn.

Michael Krasny, PhD, who has been in broadcast journalism since 1983, will moderate the event. He taught at San Francisco State University, the University of San Francisco and the University of California, as well as the Fulbright International Institutes. Krasny has interviewed many of the world's leading political, cultural, literary, science and technology figures, as well as major figures from the world of entertainment. He is the author of a number of books and recipient of many awards and honors.

$40 Ticket and book bundle (prior to event only) | $30 General Public (ticket only) | $25 Members and J-Pass holders (ticket only).

Presented by The Oshman Family JCC
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