Native 2016

Native 2016

Don't miss speakers from Facebook, Google, Medium, Mondelēz and Esurance as they discuss today's native transformation and brainstorm tomorrow's possibilities.

Schedule
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8:30AM
Doors Open

9:30 - 9:40AM
Opening Remarks
DAN GREENBERG
CO-FOUNDER & CEO, SHARETHROUGH

9:50 - 10:05AM
Medium Presents
ED LICHTY
HEAD OF PARTNERSHIPS, MEDIUM

10:10 - 10:35AM
Keynote Presentation
DAN GREENBERG
CO-FOUNDER & CEO, SHARETHROUGH

10:40 - 11:10AM
Fireside Chat: Facebook and Re/code
DAVE JAKUBOWSKI
HEAD OF ADTECH, FACEBOOK
KURT WAGNER
SENIOR EDITOR, RECODE

11:15 - 11:35AM
Building a Modern Brand
KRISTI KARENS
N.A. LEAD; MEDIA AND CONTENT, MONDELĒZ
CYNDIE BECKWITH
VP OF MARKETING, ESURANCE
INTERVIEWED BY
MIKE GAFFNEY
CRO, SHARETHROUGH

11:40 - 12:00PM
Fireside Chat: CBS
JIM LANZONE
PRESIDENT & CEO, CBS INTERACTIVE
INTERVIEWED BY
PATRICK KEANE
PRESIDENT, SHARETHROUGH

12:05 - 1:25PM
Lunch

1:30 - 1:45PM
Native Creatives Winners Presentation
LAUREN WRAY
VP SALES, SHARETHROUGH

1:50 - 2:05PM
Fireside Chat: The Trade Desk
JEFF GREEN
CEO, TTD
INTERVIEWED BY
DAN GREENBERG
CO-FOUNDER & CEO, SHARETHROUGH

2:05 - 2:20PM
Google and Medium Present: Leading the Conversation
JOE PURZYCKI
HEAD OF BRAND PARTNERSHIPS, MEDIUM
ALEX JACOBS
BUSINESS LEAD, BRAND STUDIO, GOOGLE

2:25 - 2:40PM
Brand Innovator Spotlight: SoFi
MEG CIARALLO
VP OF BRAND MARKETING, SOFI
ERIC PERKO
DIRECTOR OF MEDIA SERVICES, MUH-TAY-ZIK
INTERVIEWED BY
MARK CHU-CHEONG
FOUNDER, NATIV.LY

2:40 - 3:00PM
Appnexus Presents
TOM SHIELDS
SVP STRATEGY, PUBLISHERS, APPNEXUS

3:00 - 3:30PM
Coffee Break

3:35 - 3:50PM
Case Study: Politico and BP
LIZ SIDOTI
HEAD OF COMMUNICATIONS, BP
PETER CHERUKURI
PRESIDENT, POLITICO
INTERVIEWED BY
DEANNA ZAMMIT
MANAGING DIRECTOR, DIGIDAY CONTENT STUDIO

3:55 - 4:15PM
Nextdoor Presents
NIRAV TOLIA
CEO, NEXTDOOR

4:20 - 4:45PM
Surviving the Mediapocalypse: How to Avoid the Perils of the Platformification of Everything
IAN SCHAFER
CEO, DEEP FOCUS

4:45 - 4:55PM
Case Study: NowThis + Deep Focus
YOSEF JOHNSON
VP CREATIVE SERVICES, NOWTHIS
IAN SCHAFER
CEO, DEEP FOCUS

5:00 - 5:20PM
Yahoo and Carat USA Present
JOSE SINGER
VP PRODUCT MANAGEMENT, YAHOO
TAVO CASTRO
SENIOR VICE PRESIDENT, DISNEY PARKS & RESORTS, CARAT USA

5:30 - 7:00PM
Cocktail and Networking Party