Join us for a can't-miss event for marketing professionals from across the Bay Area, featuring a fireside chat with SoFi's CMO, Joanne Bradford, in conversation with Jonathan Mildenhall, co-Founder & CEO of TwentyFirstCenturyBrand and former CMO of Airbnb.
Throughout his career, Mildenhall has been responsible for countless iconic campaigns, from Airbnb's 'Don't go there. Live there.' to Coca-Cola 'Open Happiness'. In 2017, Forbes named Mildenhall one of the world's most influential CMOs.
Come and enjoy light bites, beer, and wine - and new connections!
Schedule:
6:30-7:15pm: Check-In + Networking
7:15-8:00pm: Fireside Chat with Joanne Bradford + Jonathan Mildenhall w/ Audience Q&A
8:00-8:30pm: Continued Networking
WHO: Marketing professionals in any industry or professionals interested in pursing a career in marketing.
COST: NO COST if you attend! We ask for a $30 deposit per guest to secure your spot. Deposit amounts will be refunded in full after you have attended the event; however, deposit(s) may be subject to forfeit for no-shows.
Read the SoFi experiences code of conduct here.
About Jonathan Mildenhall
Jonathan Mildenhall became VP of Global Advertising Strategy and Creative at The Coca-Cola Company in 2006 after a career running successful ad agencies. He led the team that launched Coca-Cola's global marketing platform “Open Happiness”, which became their most profitable and awarded marketing platform ever. In 2014 he joined Airbnb as CMO, with the mission to transform the industry-disrupting property rental platform into the next global iconic Superbrand. In 4 years the Airbnb brand now defines popular culture and is valued at over $31bn.
Jonathan has recently launched his own brand consultancy called TwentyFirstCenturyBrand. Based in San Francisco, TwentyFirstCenturyBrand counts industry leaders like Sean Parker and Arianna Huffington as founding clients alongside Pinterest, Uber, Peloton and WeWork. Jonathan specializes in helping founders and CEOs realize the potential of their company brand and the financial value that purpose driven marketing can help create.
About Joanne Bradford
As Chief Marketing Officer, Joanne oversees SoFi’s consumer-facing functions including marketing, business development, partnerships, and member services. Bradford joined SoFi from Pinterest, where she led global commercial and content partnerships, platform adoption and monetization efforts. Bradford has held executive leadership positions at The San Francisco Chronicle, Demand Media, Yahoo!, Microsoft and BusinessWeek. Throughout her career, she’s had significant experience leading product marketing, business development and programming, as well as building global sales and marketing teams.
Bradford served on the board of CARE, which provides aid to the poor around the world. She is a founding advisor to Lean In. Joanne has a bachelor’s degree in journalism with an emphasis in advertising from San Diego State University.
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Throughout his career, Mildenhall has been responsible for countless iconic campaigns, from Airbnb's 'Don't go there. Live there.' to Coca-Cola 'Open Happiness'. In 2017, Forbes named Mildenhall one of the world's most influential CMOs.
Come and enjoy light bites, beer, and wine - and new connections!
Schedule:
6:30-7:15pm: Check-In + Networking
7:15-8:00pm: Fireside Chat with Joanne Bradford + Jonathan Mildenhall w/ Audience Q&A
8:00-8:30pm: Continued Networking
WHO: Marketing professionals in any industry or professionals interested in pursing a career in marketing.
COST: NO COST if you attend! We ask for a $30 deposit per guest to secure your spot. Deposit amounts will be refunded in full after you have attended the event; however, deposit(s) may be subject to forfeit for no-shows.
Read the SoFi experiences code of conduct here.
About Jonathan Mildenhall
Jonathan Mildenhall became VP of Global Advertising Strategy and Creative at The Coca-Cola Company in 2006 after a career running successful ad agencies. He led the team that launched Coca-Cola's global marketing platform “Open Happiness”, which became their most profitable and awarded marketing platform ever. In 2014 he joined Airbnb as CMO, with the mission to transform the industry-disrupting property rental platform into the next global iconic Superbrand. In 4 years the Airbnb brand now defines popular culture and is valued at over $31bn.
Jonathan has recently launched his own brand consultancy called TwentyFirstCenturyBrand. Based in San Francisco, TwentyFirstCenturyBrand counts industry leaders like Sean Parker and Arianna Huffington as founding clients alongside Pinterest, Uber, Peloton and WeWork. Jonathan specializes in helping founders and CEOs realize the potential of their company brand and the financial value that purpose driven marketing can help create.
About Joanne Bradford
As Chief Marketing Officer, Joanne oversees SoFi’s consumer-facing functions including marketing, business development, partnerships, and member services. Bradford joined SoFi from Pinterest, where she led global commercial and content partnerships, platform adoption and monetization efforts. Bradford has held executive leadership positions at The San Francisco Chronicle, Demand Media, Yahoo!, Microsoft and BusinessWeek. Throughout her career, she’s had significant experience leading product marketing, business development and programming, as well as building global sales and marketing teams.
Bradford served on the board of CARE, which provides aid to the poor around the world. She is a founding advisor to Lean In. Joanne has a bachelor’s degree in journalism with an emphasis in advertising from San Diego State University.
Join us for a can't-miss event for marketing professionals from across the Bay Area, featuring a fireside chat with SoFi's CMO, Joanne Bradford, in conversation with Jonathan Mildenhall, co-Founder & CEO of TwentyFirstCenturyBrand and former CMO of Airbnb.
Throughout his career, Mildenhall has been responsible for countless iconic campaigns, from Airbnb's 'Don't go there. Live there.' to Coca-Cola 'Open Happiness'. In 2017, Forbes named Mildenhall one of the world's most influential CMOs.
Come and enjoy light bites, beer, and wine - and new connections!
Schedule:
6:30-7:15pm: Check-In + Networking
7:15-8:00pm: Fireside Chat with Joanne Bradford + Jonathan Mildenhall w/ Audience Q&A
8:00-8:30pm: Continued Networking
WHO: Marketing professionals in any industry or professionals interested in pursing a career in marketing.
COST: NO COST if you attend! We ask for a $30 deposit per guest to secure your spot. Deposit amounts will be refunded in full after you have attended the event; however, deposit(s) may be subject to forfeit for no-shows.
Read the SoFi experiences code of conduct here.
About Jonathan Mildenhall
Jonathan Mildenhall became VP of Global Advertising Strategy and Creative at The Coca-Cola Company in 2006 after a career running successful ad agencies. He led the team that launched Coca-Cola's global marketing platform “Open Happiness”, which became their most profitable and awarded marketing platform ever. In 2014 he joined Airbnb as CMO, with the mission to transform the industry-disrupting property rental platform into the next global iconic Superbrand. In 4 years the Airbnb brand now defines popular culture and is valued at over $31bn.
Jonathan has recently launched his own brand consultancy called TwentyFirstCenturyBrand. Based in San Francisco, TwentyFirstCenturyBrand counts industry leaders like Sean Parker and Arianna Huffington as founding clients alongside Pinterest, Uber, Peloton and WeWork. Jonathan specializes in helping founders and CEOs realize the potential of their company brand and the financial value that purpose driven marketing can help create.
About Joanne Bradford
As Chief Marketing Officer, Joanne oversees SoFi’s consumer-facing functions including marketing, business development, partnerships, and member services. Bradford joined SoFi from Pinterest, where she led global commercial and content partnerships, platform adoption and monetization efforts. Bradford has held executive leadership positions at The San Francisco Chronicle, Demand Media, Yahoo!, Microsoft and BusinessWeek. Throughout her career, she’s had significant experience leading product marketing, business development and programming, as well as building global sales and marketing teams.
Bradford served on the board of CARE, which provides aid to the poor around the world. She is a founding advisor to Lean In. Joanne has a bachelor’s degree in journalism with an emphasis in advertising from San Diego State University.
read more
Throughout his career, Mildenhall has been responsible for countless iconic campaigns, from Airbnb's 'Don't go there. Live there.' to Coca-Cola 'Open Happiness'. In 2017, Forbes named Mildenhall one of the world's most influential CMOs.
Come and enjoy light bites, beer, and wine - and new connections!
Schedule:
6:30-7:15pm: Check-In + Networking
7:15-8:00pm: Fireside Chat with Joanne Bradford + Jonathan Mildenhall w/ Audience Q&A
8:00-8:30pm: Continued Networking
WHO: Marketing professionals in any industry or professionals interested in pursing a career in marketing.
COST: NO COST if you attend! We ask for a $30 deposit per guest to secure your spot. Deposit amounts will be refunded in full after you have attended the event; however, deposit(s) may be subject to forfeit for no-shows.
Read the SoFi experiences code of conduct here.
About Jonathan Mildenhall
Jonathan Mildenhall became VP of Global Advertising Strategy and Creative at The Coca-Cola Company in 2006 after a career running successful ad agencies. He led the team that launched Coca-Cola's global marketing platform “Open Happiness”, which became their most profitable and awarded marketing platform ever. In 2014 he joined Airbnb as CMO, with the mission to transform the industry-disrupting property rental platform into the next global iconic Superbrand. In 4 years the Airbnb brand now defines popular culture and is valued at over $31bn.
Jonathan has recently launched his own brand consultancy called TwentyFirstCenturyBrand. Based in San Francisco, TwentyFirstCenturyBrand counts industry leaders like Sean Parker and Arianna Huffington as founding clients alongside Pinterest, Uber, Peloton and WeWork. Jonathan specializes in helping founders and CEOs realize the potential of their company brand and the financial value that purpose driven marketing can help create.
About Joanne Bradford
As Chief Marketing Officer, Joanne oversees SoFi’s consumer-facing functions including marketing, business development, partnerships, and member services. Bradford joined SoFi from Pinterest, where she led global commercial and content partnerships, platform adoption and monetization efforts. Bradford has held executive leadership positions at The San Francisco Chronicle, Demand Media, Yahoo!, Microsoft and BusinessWeek. Throughout her career, she’s had significant experience leading product marketing, business development and programming, as well as building global sales and marketing teams.
Bradford served on the board of CARE, which provides aid to the poor around the world. She is a founding advisor to Lean In. Joanne has a bachelor’s degree in journalism with an emphasis in advertising from San Diego State University.
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Date/Times:
505 Howard Street, San Francisco, CA 94105
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