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Fri April 26, 2019

Mapping for Product Managers Training Workshop - San Francisco

SEE EVENT DETAILS
Use maps to create value for your customer and your organisation

Definitions
The definition of systems thinking is a “holistic approach to evaluating how a system’s parts relate, and how a system works over time.”  Using systems thinking through system’s mapping in your product practice is critical for understanding risk and spotting opportunities for innovation.   

Workshop Overview
Designed for working product managers who are striving to create product strategy, this training workshop will enable you to use maps effectively in order to make critical product decisions, communicate with stakeholders, and facilitate a shared understanding.
Not be confused with the process of story mapping, systems maps come in all shapes and sizes; user journey maps, experience maps, flows, etc. The key part of maps is that they help the people involved in building products understand the system(s) which underpin their organisation, customer base, workflow, etc. At the end of the session you’ll have the key tools and techniques necessary to effectively facilitate mapping sessions and achieve desired outcomes.

What we’ll cover on the day
We will use a collaborative scenario in this training workshop to drive hands-on learning. Additionally, you will be prompted at the end of each exercise to reflect on actions or practices from your own products.  The following topics will be covered:
- An overview of systems thinking and the utility of mapping- Aligning on product strategy and discovery goals- A tactical guide to maps, including:

Types of maps
How interactions create outcomes
Who to include and how to include them

- How to evaluate and decide on structure:

Selling the value of the mapping process to stakeholders

- Map creation process:

What do you need to know?
What are you looking for?
Who is involved?

- How can product managers guide towards success?- An interactive afternoon of collaborative map building

Things to reflect on before your training workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:

How much do you understand about your customer’s current experience of your product?
List 3-5 areas where you feel you wish you had more information about your customer’s current experience
How well do you understand how parts of your organisation work together?
How well does your organisation understand dependencies between departments?


Key Takeaways
At the end of the end of the workshop you will have the ability to use maps to achieve goals and outcomes within your organisation and will have a firm understanding of key mapping frameworks and scenarios. You’ll be able to identify the right map for the organisational challenge and have the tools needed to effectively facilitate collaboration on maps within your wider team. In short, you will have a plan for maintaining an effective use of maps and adopting them as a long term asset.




Mind the Product Trainers
Every Mind the Product trainer is a working product manager who has worked with multiple products and domains. Your trainer’s product management experience enriches the curriculum by delivering diverse perspectives on best practice in different scenarios. You will hear about the products they have worked on in the past, what went well, what didn’t go so well, and how they tried to make improvements. Our trainers’ main goal is not to provide participants with all of the answers, but help facilitate them in asking the right questions.  

About Your Trainers
Cris Valerio, Senior Product Manager

Cris has 10+ years of experience working with entrepreneurs and innovators across various roles including strategy, storytelling, user-research and product management. Most recently, she was a Senior Product Manager at Uber where she worked on the Marketplace team leading products & strategies for both Riders & Drivers with a specific focus on pricing and promotions. Prior to that she worked on the agency side with IDEO.org and MM.
In a past life she was a financial news journalist covering stories for Bloomberg and NPR. She’s a Duke Fuqua alum and has worked around the world including Africa, India, Latin America, Europe, Russia, Indonesia and the U.S. In her spare time, Cris is an avid rock climber and likes scaring herself silly on big walls.
Romy Misra, Senior Product Manager

Romy Misra is a Senior Product Manager at Gigster, a marketplace for developing websites and apps. She has over 8 years of experience in product management especially in marketplaces. She has also been an instructor in product management and analytics in General Assembly.
She loves to travel and explore different countries and has a background in engineering.



Agenda


Registration will begin at 9.00


Class will start at 9.30 sharp and end at 17.00


We'll also provide a light breakfast, buffet lunch, and plenty of tea and coffee to fuel you through the day.



Frequently Asked Questions
Can I change the name or other details on my tickets?Yes, but only the person who purchased the ticket can make these changes on Eventbrite. You are free to change your ticket details up to two days before the event, including name, title, etc. Please make sure these details are correct as they will be what we show on your badge! Just login to Eventbrite and make the changes, following these instructions. If you can’t reach the person who purchased the ticket in order to get them to change the information please contact us on [email protected] and we will help you make the updates.
Can I get a refund?We offer a full refund up to one month before the event. Simply log in to Eventbrite and request the refund following these instructions. As with changes, only the person who purchased the tickets can request a refund.
Can I pay by invoice?As we are a small team we only offer payment by invoice if you are buying 5 tickets or more due to the additional overhead. Early Bird conference tickets cannot be purchased by invoice. Please also note that no tickets are held/issued until payment of the invoice has been received.  Request to pay by invoice by emailing [email protected]

Tickets are not held until payment has been made – there are no exceptions to this.
We cannot agree to any terms and conditions associated with Purchase Order numbers or other supplier agreements.
We do not fill in supplier detail forms for ticket invoices – if you cannot find details you require on our website – please ask.


Frequently Asked Questions | Terms & Conditions  |  Code of Conduct  |  Privacy Policy


Use maps to create value for your customer and your organisation

Definitions
The definition of systems thinking is a “holistic approach to evaluating how a system’s parts relate, and how a system works over time.”  Using systems thinking through system’s mapping in your product practice is critical for understanding risk and spotting opportunities for innovation.   

Workshop Overview
Designed for working product managers who are striving to create product strategy, this training workshop will enable you to use maps effectively in order to make critical product decisions, communicate with stakeholders, and facilitate a shared understanding.
Not be confused with the process of story mapping, systems maps come in all shapes and sizes; user journey maps, experience maps, flows, etc. The key part of maps is that they help the people involved in building products understand the system(s) which underpin their organisation, customer base, workflow, etc. At the end of the session you’ll have the key tools and techniques necessary to effectively facilitate mapping sessions and achieve desired outcomes.

What we’ll cover on the day
We will use a collaborative scenario in this training workshop to drive hands-on learning. Additionally, you will be prompted at the end of each exercise to reflect on actions or practices from your own products.  The following topics will be covered:
- An overview of systems thinking and the utility of mapping- Aligning on product strategy and discovery goals- A tactical guide to maps, including:

Types of maps
How interactions create outcomes
Who to include and how to include them

- How to evaluate and decide on structure:

Selling the value of the mapping process to stakeholders

- Map creation process:

What do you need to know?
What are you looking for?
Who is involved?

- How can product managers guide towards success?- An interactive afternoon of collaborative map building

Things to reflect on before your training workshop
Before your training workshop we ask that you take some time to consider the following questions. The more time time you take to consider your current situation, and the issues and challenges you face, the more you’ll gain from your training:

How much do you understand about your customer’s current experience of your product?
List 3-5 areas where you feel you wish you had more information about your customer’s current experience
How well do you understand how parts of your organisation work together?
How well does your organisation understand dependencies between departments?


Key Takeaways
At the end of the end of the workshop you will have the ability to use maps to achieve goals and outcomes within your organisation and will have a firm understanding of key mapping frameworks and scenarios. You’ll be able to identify the right map for the organisational challenge and have the tools needed to effectively facilitate collaboration on maps within your wider team. In short, you will have a plan for maintaining an effective use of maps and adopting them as a long term asset.




Mind the Product Trainers
Every Mind the Product trainer is a working product manager who has worked with multiple products and domains. Your trainer’s product management experience enriches the curriculum by delivering diverse perspectives on best practice in different scenarios. You will hear about the products they have worked on in the past, what went well, what didn’t go so well, and how they tried to make improvements. Our trainers’ main goal is not to provide participants with all of the answers, but help facilitate them in asking the right questions.  

About Your Trainers
Cris Valerio, Senior Product Manager

Cris has 10+ years of experience working with entrepreneurs and innovators across various roles including strategy, storytelling, user-research and product management. Most recently, she was a Senior Product Manager at Uber where she worked on the Marketplace team leading products & strategies for both Riders & Drivers with a specific focus on pricing and promotions. Prior to that she worked on the agency side with IDEO.org and MM.
In a past life she was a financial news journalist covering stories for Bloomberg and NPR. She’s a Duke Fuqua alum and has worked around the world including Africa, India, Latin America, Europe, Russia, Indonesia and the U.S. In her spare time, Cris is an avid rock climber and likes scaring herself silly on big walls.
Romy Misra, Senior Product Manager

Romy Misra is a Senior Product Manager at Gigster, a marketplace for developing websites and apps. She has over 8 years of experience in product management especially in marketplaces. She has also been an instructor in product management and analytics in General Assembly.
She loves to travel and explore different countries and has a background in engineering.



Agenda


Registration will begin at 9.00


Class will start at 9.30 sharp and end at 17.00


We'll also provide a light breakfast, buffet lunch, and plenty of tea and coffee to fuel you through the day.



Frequently Asked Questions
Can I change the name or other details on my tickets?Yes, but only the person who purchased the ticket can make these changes on Eventbrite. You are free to change your ticket details up to two days before the event, including name, title, etc. Please make sure these details are correct as they will be what we show on your badge! Just login to Eventbrite and make the changes, following these instructions. If you can’t reach the person who purchased the ticket in order to get them to change the information please contact us on [email protected] and we will help you make the updates.
Can I get a refund?We offer a full refund up to one month before the event. Simply log in to Eventbrite and request the refund following these instructions. As with changes, only the person who purchased the tickets can request a refund.
Can I pay by invoice?As we are a small team we only offer payment by invoice if you are buying 5 tickets or more due to the additional overhead. Early Bird conference tickets cannot be purchased by invoice. Please also note that no tickets are held/issued until payment of the invoice has been received.  Request to pay by invoice by emailing [email protected]

Tickets are not held until payment has been made – there are no exceptions to this.
We cannot agree to any terms and conditions associated with Purchase Order numbers or other supplier agreements.
We do not fill in supplier detail forms for ticket invoices – if you cannot find details you require on our website – please ask.


Frequently Asked Questions | Terms & Conditions  |  Code of Conduct  |  Privacy Policy


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55 5th Street, San Francisco, CA 94103

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