Please join Bookshop Santa Cruz in partnership with Santa Cruz New Tech Meetup for an evening with speaker and investor Guy Kawasaki discussing his hit book, Enchantment.
Enchantment: The Art of Changing Hearts, Minds, and Actions is Kawasaki's tenth book, published in 2012. Its publication solidified Kawasaki as one of this generation's most sought-after marketing and sales experts, investors, and business advisors. In Enchantment, Kawasaki defines his secrets to successful leadership and marketing; how to influence people and change the world while holding onto ethics and trustworthiness.
Guy Kawasaki is a special advisor to the Motorola business unit of Google. After graduating from Stanford and gaining an MBA from UCLA, Kawasaki launched his tech career at Apple. Through years of tech evangelism, marketing mastery, and community influencing, Kawasaki learned the secrets to change-making and leadership in Silicon Valley and beyond. His other books include Rules for Revolutionaries, The Art of the Start, APE: Author, Publisher, Entrepreneur--How to Publish Your Book.
Santa Cruz New Tech Meetup is a community of local tech professionals dedicated learning, networking, and keeping high tech businesses growing in Santa Cruz. Their monthly Meetups feature presentations from startup founders, entrepreneurs, and celebrated investors.
This is a ticketed event at the Del Mar Theater in downtown Santa Cruz. Tickets are $25 and must be purchased at Meetup page. Enchantment is available for purchase at Bookshop Santa Cruz and will be available to purchase at event. A networking reception begins at 6:00pm with wine, appetizers, and live music by Cruz Control; Kawasaki will speak 7:00-8:00pm, followed by an audience Q&A and book signing.
Please join Bookshop Santa Cruz in partnership with Santa Cruz New Tech Meetup for an evening with speaker and investor Guy Kawasaki discussing his hit book, Enchantment.
Enchantment: The Art of Changing Hearts, Minds, and Actions is Kawasaki's tenth book, published in 2012. Its publication solidified Kawasaki as one of this generation's most sought-after marketing and sales experts, investors, and business advisors. In Enchantment, Kawasaki defines his secrets to successful leadership and marketing; how to influence people and change the world while holding onto ethics and trustworthiness.
Guy Kawasaki is a special advisor to the Motorola business unit of Google. After graduating from Stanford and gaining an MBA from UCLA, Kawasaki launched his tech career at Apple. Through years of tech evangelism, marketing mastery, and community influencing, Kawasaki learned the secrets to change-making and leadership in Silicon Valley and beyond. His other books include Rules for Revolutionaries, The Art of the Start, APE: Author, Publisher, Entrepreneur--How to Publish Your Book.
Santa Cruz New Tech Meetup is a community of local tech professionals dedicated learning, networking, and keeping high tech businesses growing in Santa Cruz. Their monthly Meetups feature presentations from startup founders, entrepreneurs, and celebrated investors.
This is a ticketed event at the Del Mar Theater in downtown Santa Cruz. Tickets are $25 and must be purchased at Meetup page. Enchantment is available for purchase at Bookshop Santa Cruz and will be available to purchase at event. A networking reception begins at 6:00pm with wine, appetizers, and live music by Cruz Control; Kawasaki will speak 7:00-8:00pm, followed by an audience Q&A and book signing.
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