Thu October 5, 2017
Food Packaging Design & Compliance with Holland & Hart/Nucleus Maximus
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Ensuring your package falls in line with official rules and guidelines can require hours of Googling and note taking, and even then — despite your sincerest efforts — walking the tightrope of compliance can be a treacherous journey.Join attorneys from Holland & Hart, including Jeni Lamb Rogers, Food & Beverage Regulatory Compliance Specialist, and packaging designer Adam Spriggs, founder of the firm Nucleus Maximus, for a lively discussion about compliance, claims and branding. They'll define and review principal display and information panel requirements — as well as certifications and seals — bringing perspectives from both fields of expertise to help you more fully understand your responsibilities as a packaged food producer.Using a case study approach, we'll also look at examples where brands knowingly or unknowingly put themselves at legal risk, and how you can avoid the same pitfalls. Finally, we'll discuss the inherent tensions between marketing and legal language, and what you need to know to ensure your packaging is fully compliant.About Holland & HartHolland & Hart has been a part of the food & beverage industry for decades. They have a multidisciplinary practice that brings together a wide range of experience from attorneys across the firm to deliver solutions for navigating the complexities often faced by burgeoning brands. Led by partner Chuck Cotter, the team is passionate about staying at the forefront of thought leadership in the food arena to fully understand the nuances of this dynamic and ever-evolving industry.About Nucleus MaximusFounded by Adam Spriggs, Nucleus Maximus is a branding and packaging shop for grocery brands. They work with food startups to create strategy and packaging solutions that communicate meaning to consumers. Clients include KataModo, ReGrained, Chapul Cricket Flour, Good Spread and many others.
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Ensuring your package falls in line with official rules and guidelines can require hours of Googling and note taking, and even then — despite your sincerest efforts — walking the tightrope of compliance can be a treacherous journey.Join attorneys from Holland & Hart, including Jeni Lamb Rogers, Food & Beverage Regulatory Compliance Specialist, and packaging designer Adam Spriggs, founder of the firm Nucleus Maximus, for a lively discussion about compliance, claims and branding. They'll define and review principal display and information panel requirements — as well as certifications and seals — bringing perspectives from both fields of expertise to help you more fully understand your responsibilities as a packaged food producer.Using a case study approach, we'll also look at examples where brands knowingly or unknowingly put themselves at legal risk, and how you can avoid the same pitfalls. Finally, we'll discuss the inherent tensions between marketing and legal language, and what you need to know to ensure your packaging is fully compliant.About Holland & HartHolland & Hart has been a part of the food & beverage industry for decades. They have a multidisciplinary practice that brings together a wide range of experience from attorneys across the firm to deliver solutions for navigating the complexities often faced by burgeoning brands. Led by partner Chuck Cotter, the team is passionate about staying at the forefront of thought leadership in the food arena to fully understand the nuances of this dynamic and ever-evolving industry.About Nucleus MaximusFounded by Adam Spriggs, Nucleus Maximus is a branding and packaging shop for grocery brands. They work with food startups to create strategy and packaging solutions that communicate meaning to consumers. Clients include KataModo, ReGrained, Chapul Cricket Flour, Good Spread and many others.
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470 Alabama Street, San Francisco, CA 94110
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