Attracting Investors to Your Food Business with Wayne Wu, VMG Partners

Getting your food company capitalized is perhaps the most difficult, time-consuming and frustrating part of building a business. As a food entrepreneur, it can be challenging to understand how and when to approach investors, let alone what they are looking for. The whole process can feel very opaque.VMG Partners Managing Director Wayne Wu breaks it down for us in this moderated Q&A session designed to provide you with the straight talk you need to figure out a game plan and a timeline for your business. From ideas about how to find early-stage capital to demystifying valuation to working with a VC, we'll cover the key milestones investors are looking for at various stages of funding before they decide to commit.Don't miss this unique opportunity to talk directly with Wayne while your food company is still relatively small. Though VMG Partners typically invests in later-stage emerging brands, the principles of attracting investors with a healthy business still apply, no matter where you are in your company's life cycle.About WayneAs managing director and partner at VMG Partners, Wayne works intimately with founders and leaders of branded consumer product companies, providing the resources and guidance needed to propel them to their next level of growth and value. VMG has worked closely and successfully with brands such as Babyganics, Bare Snacks, Drunk Elephant, Health Warrior, Humm, Justin's, KIND Healthy Snacks, Lantana Foods, Mighty Leaf Tea, Natural Balance Pet Foods, Nature's Bakery, Perfect Bar, Pirate's Booty, Pretzel Crisps, Quest, Spindrift, Vega, Vermont Smoke & Cure, and Waggin' Train Pet Treats.