Joyce and Paul Lim first opened the doors to Twisted Donuts & Coffee in August 2014. For this wife-and-husband team based out of San Francisco, it was a dream come true. Paul grew up around the donut business, since his dad ran his own donut shop in Southern California for over 20 years. Paul often helped out at the shop as a boy, and hoped to start his own business one day. After Joyce and Paul settled down in the Bay Area, the pair decided to open up their very own donut shop - but with a twist to the traditional treat. And hence the name, Twisted Donuts & Coffee.