The REFUEL | got chocolate milk? campaign is headed to San Francisco to show athletes that what they do after strenuous exercise can make a dramatic difference in how they feel and perform during their next race or workout.
Race participants can visit the REFUEL zone at the Health & Fitness expo to learn about the scientific benefits of post-race recovery, pose for a free my After photo and shoot a short video for the opportunity to join Team REFUEL an exclusive group of athletes and challenged athletes who champion refueling with lowfat chocolate milk after a strenuous workout.
As a member, local athletes can earn a spot on the team and score a $500 sponsorship, training gear and free VIP race entries for the Rock n Roll Marathon Series.
As the official Refuel Beverage of Rock n Roll, local dairies Berkeley Farms, Producers Dairy and Nestle will be at the finish line with 6,000 samples of chocolate milk helping athletes recover post-race.