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Wed March 18, 2015

Michael Gazzaniga in conversation with Angie Coiro

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at Keplers Books (see times)
"The story of how science works interwoven with the life of a brilliant scientist who not only created an entire new field of inquiry but just happened to live in the Animal House at Dartmouth. A marvelous, exciting adventure, elegantly written." -Daniel J. Levitin, author of "This Is Your Brain on Music" and "The Organized Mind"

Join us for an exploration into the intersection of Michael Gazzaniga's scientific achievements and his reflections on the challenges and thrills of working as a scientist. In the mid-twentieth century, Gazzaniga, "the father of cognitive neuroscience," was part of a team of pioneering neuroscientists who developed the now foundational split-brain brain theory: the notion that the right and left hemispheres of the brain can act independently from one another and have different strengths.

Including a foreword by Steven Pinker, "Tales from Both Sides of the Brain", by one of the most important neuroscientists of the twentieth century, gives us an exciting behind-the-scenes look at Gazzaniga's seminal work on the right and left brain. By turns humorous and moving, Tales from Both Sides of the Brain tells the impassioned story of Gazzaniga's life in science and his decades-long journey to understand how the separate spheres of our brains communicate and miscommunicate with their separate agendas.

Stylistically engaging and accessible, Gazzaniga paints a vivid portrait not only of his discovery of split-brain theory, but also of his comrades in arms-the many patients, friends, and family who have accompanied him on this wild ride of intellectual discovery.

GAZZANIGA is internationally recognized in the field of neuroscience and a pioneer in cognitive research. He is the director of the SAGE Center for the Study of the Mind at the University of California, Santa Barbara, and the author of many popular science books, including "Who's in Charge? Free Will and the Science of the Brain"; "Nature's Mind: The Biological Roots of Thinking, Emotions, Sexuality, Language, and Intelligence"; and "Mind Matters: How the Mind and Brain Interact to Create Our Conscious Lives". He is a prominent adviser to various institutes involved in brain research, a fellow of the American Association for the Advancement of Science, and a past president of the American Psychological Society. He is featured regularly on public television and his research has been presented on NBC Nightly News and the Today show.

Angie Coiro is an award-winning journalist and interviewer, host of the syndicated In Deep radio show. Her work has aired nationally on Mother Jones Radio on Air America, and on public radio. Bay Area audiences know her from Live From the Left Coast/The Angie Coiro Show; KCSM-TV's "Spotlight!"; KQED's Friday Forum; KGO radio; and for many years of news and traffic reporting around the dial. Angie co-founded the Tech Connects interview series at The Tech Museum of San Jose, currently in its second year.

Ticket Information:

$40.00 -- Premier Ticket. Includes 1 copy of "Tales from Both Sides of the Brain", premier seating, and priority in the signing line.
$20.00 -- General Admission. Does not include book.
$10.00 -- Student Ticket. Does not include book.

The book will be available for pickup at the event.
"The story of how science works interwoven with the life of a brilliant scientist who not only created an entire new field of inquiry but just happened to live in the Animal House at Dartmouth. A marvelous, exciting adventure, elegantly written." -Daniel J. Levitin, author of "This Is Your Brain on Music" and "The Organized Mind"

Join us for an exploration into the intersection of Michael Gazzaniga's scientific achievements and his reflections on the challenges and thrills of working as a scientist. In the mid-twentieth century, Gazzaniga, "the father of cognitive neuroscience," was part of a team of pioneering neuroscientists who developed the now foundational split-brain brain theory: the notion that the right and left hemispheres of the brain can act independently from one another and have different strengths.

Including a foreword by Steven Pinker, "Tales from Both Sides of the Brain", by one of the most important neuroscientists of the twentieth century, gives us an exciting behind-the-scenes look at Gazzaniga's seminal work on the right and left brain. By turns humorous and moving, Tales from Both Sides of the Brain tells the impassioned story of Gazzaniga's life in science and his decades-long journey to understand how the separate spheres of our brains communicate and miscommunicate with their separate agendas.

Stylistically engaging and accessible, Gazzaniga paints a vivid portrait not only of his discovery of split-brain theory, but also of his comrades in arms-the many patients, friends, and family who have accompanied him on this wild ride of intellectual discovery.

GAZZANIGA is internationally recognized in the field of neuroscience and a pioneer in cognitive research. He is the director of the SAGE Center for the Study of the Mind at the University of California, Santa Barbara, and the author of many popular science books, including "Who's in Charge? Free Will and the Science of the Brain"; "Nature's Mind: The Biological Roots of Thinking, Emotions, Sexuality, Language, and Intelligence"; and "Mind Matters: How the Mind and Brain Interact to Create Our Conscious Lives". He is a prominent adviser to various institutes involved in brain research, a fellow of the American Association for the Advancement of Science, and a past president of the American Psychological Society. He is featured regularly on public television and his research has been presented on NBC Nightly News and the Today show.

Angie Coiro is an award-winning journalist and interviewer, host of the syndicated In Deep radio show. Her work has aired nationally on Mother Jones Radio on Air America, and on public radio. Bay Area audiences know her from Live From the Left Coast/The Angie Coiro Show; KCSM-TV's "Spotlight!"; KQED's Friday Forum; KGO radio; and for many years of news and traffic reporting around the dial. Angie co-founded the Tech Connects interview series at The Tech Museum of San Jose, currently in its second year.

Ticket Information:

$40.00 -- Premier Ticket. Includes 1 copy of "Tales from Both Sides of the Brain", premier seating, and priority in the signing line.
$20.00 -- General Admission. Does not include book.
$10.00 -- Student Ticket. Does not include book.

The book will be available for pickup at the event.
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Keplers Books
1010 El Camino Real, Menlo Park, CA 94025

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