Premium chocolatier Lindt USA is declaring Saturday, May 9, LINDOR Chocolate Day to celebrate the iconic and luscious LINDOR truffle. In celebration, Lindt is creating millions of LINDOR melt moments across the country for people to experience the irresistibly smooth melting LINDOR truffle, including a special sampling event in San Francisco.
From 12-8 p.m. on May 9 at the Marina Green Triangle, Lindt will offer chocolate lovers the opportunity to experience their very own LINDOR melt moment via complimentary LINDOR Milk Chocolate truffles, exclusive offers and a virtual reality LINDOR experience to escape to an exotic location as they enjoy their LINDOR Milk Chocolate truffle. Similar activations will be taking place simultaneously in NYC and Minneapolis on May 9, as well as in more than 2,000 retailers nationwide.
For those at home, Lindt is giving away one million downloadable coupons online for any 5.1 oz. bag of LINDOR truffles at LindtUSA.com/LINDOR. People are also invited to take a photo of their LINDOR melt moment and upload them to Instagram or Twitter using #LINDORmelt. Select images of #LINDORmelt moments will appear on a Times Square billboard on May 9 within a giant digital collage of the iconic LINDOR Milk Chocolate truffle.
Premium chocolatier Lindt USA is declaring Saturday, May 9, LINDOR Chocolate Day to celebrate the iconic and luscious LINDOR truffle. In celebration, Lindt is creating millions of LINDOR melt moments across the country for people to experience the irresistibly smooth melting LINDOR truffle, including a special sampling event in San Francisco.
From 12-8 p.m. on May 9 at the Marina Green Triangle, Lindt will offer chocolate lovers the opportunity to experience their very own LINDOR melt moment via complimentary LINDOR Milk Chocolate truffles, exclusive offers and a virtual reality LINDOR experience to escape to an exotic location as they enjoy their LINDOR Milk Chocolate truffle. Similar activations will be taking place simultaneously in NYC and Minneapolis on May 9, as well as in more than 2,000 retailers nationwide.
For those at home, Lindt is giving away one million downloadable coupons online for any 5.1 oz. bag of LINDOR truffles at LindtUSA.com/LINDOR. People are also invited to take a photo of their LINDOR melt moment and upload them to Instagram or Twitter using #LINDORmelt. Select images of #LINDORmelt moments will appear on a Times Square billboard on May 9 within a giant digital collage of the iconic LINDOR Milk Chocolate truffle.
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