The appeal of home cooking extends beyond its nutritional value. The reason that love for home cooking spans cultures, geography, and socio economic strata is because of the human relationships that it represents.
On the other hand, the multi trillion dollar food industry has specialized in creating addictive, cheap, and consistent food products that override our biological instincts and make us want more. Those food products and the margin squeezing businesses behind them are incredibly difficult to compete with.
However, what home cooks all around the world are better at than the food industry is fostering these human relationships. It's the food industry's greatest insecurity - that’s why Coca Cola co-opted Santa Claus, it’s why we're so protective of our local hole-in-the wall restaurants, it’s why everybody loves to say how great their mom’s food or their grandmother’s food is.
The Josephine community believes that compassionate relationships built over home cooking can be our competitive advantage in getting people to choose healthier food against industrialized options.
Join Josephine for a night of delicious home cooked food, mindful company, and vulnerable storytelling facilitated by Real Food Real Stories at Second Act this Thursday.
Josephine is expanding to our first SF communities soon, and we'd love to meet and learn from all of you first.
Agenda:
6:30 - 7:30 PM: Dinner prepared by Josephine cooks & break out groups for introductions and discussion
7:30 - 8:15 PM: The Josephine Community & Mission, storytelling facilitated by Pei-Ru Ko of Real Food Real Stories
8:15 - 8:30 PM: A word and gift from Leah's Pantry
8:30 - 9:30 PM: More food, drinks, and conversation.
Food will be provided by Josephine cooks TBA. Menu will be self serve, but will have vegetarian, vegan, and gluten-free options.
The appeal of home cooking extends beyond its nutritional value. The reason that love for home cooking spans cultures, geography, and socio economic strata is because of the human relationships that it represents.
On the other hand, the multi trillion dollar food industry has specialized in creating addictive, cheap, and consistent food products that override our biological instincts and make us want more. Those food products and the margin squeezing businesses behind them are incredibly difficult to compete with.
However, what home cooks all around the world are better at than the food industry is fostering these human relationships. It's the food industry's greatest insecurity - that’s why Coca Cola co-opted Santa Claus, it’s why we're so protective of our local hole-in-the wall restaurants, it’s why everybody loves to say how great their mom’s food or their grandmother’s food is.
The Josephine community believes that compassionate relationships built over home cooking can be our competitive advantage in getting people to choose healthier food against industrialized options.
Join Josephine for a night of delicious home cooked food, mindful company, and vulnerable storytelling facilitated by Real Food Real Stories at Second Act this Thursday.
Josephine is expanding to our first SF communities soon, and we'd love to meet and learn from all of you first.
Agenda:
6:30 - 7:30 PM: Dinner prepared by Josephine cooks & break out groups for introductions and discussion
7:30 - 8:15 PM: The Josephine Community & Mission, storytelling facilitated by Pei-Ru Ko of Real Food Real Stories
8:15 - 8:30 PM: A word and gift from Leah's Pantry
8:30 - 9:30 PM: More food, drinks, and conversation.
Food will be provided by Josephine cooks TBA. Menu will be self serve, but will have vegetarian, vegan, and gluten-free options.
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