It's Sugar is a huge, 10,600 square foot candy store in the classic building that was once home to Forever 21 and Virgin Records. The sugar-filled emporium will feature over-the-top displays, larger-than-life branded characters and immersive areas devoted to retro and international candy, TikTok-trending treats, and much more.
Entire sections of the store are dedicated to popular brands including M&M's, Skittles, Starburst, Reese's, OREO, Sour Patch Kids, PEZ; as well as unique branded confections and quirky candy-themed gifts.
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