You know those yellow bricks that you have no idea what to do with? Well, the phone books you either let become rain-soaked clumps on your stoop or clunky door stops somewhere in your house may be a thing of the past. David Chiu, president of the Board of Supervisors, is proposing a ban on unwanted Yellow Pages.
KGO reports that, “Chiu says it costs the city $54 million a year to dispose of the Yellow Pages and $9 million more to recycle those book [there are 1.5 million Yellow Pages that are distributed in San Francisco]. Chiu wants them delivered only to homes and businesses that specifically request them via e-mail, or phone calls or some other way. A violation could result in a $500 fine per phone book.”
The Yellow Pages responded by saying that customers can easily opt out now if they so wish. The company also cited the numerous local business who pay for placement within the phone books. The ban would not apply to the White Pages.
If you would like to opt out now, just go here.
And for more info, go here.